Do you have strong donor support?
You have programs to launch. Ambitious ideas to put into practice. But you’re not going to be able to get there without a big, enthusiastic donor base that supports you across the long term.
The video-based marketing process I’ve developed is ideal for helping mid-sized nonprofits grow to meet serious challenges that demand serious solutions.
115 pages
16 chapters
$1 Million + raised
Topics covered in the book:
The real reason nonprofits struggle to break out and are left just breaking even
How research and planning can help you connect with donors on a whole new level
Using video to take donors every step of the way from initial awareness to active support
Practical guides that help you apply my concepts and film your own videos in-house
Who's this book for?
This book is for you if:
✔ You’re ready to rally more donors and bring in bigger donations
✔ You’re tired of the status quo and willing to try a different approach
✔ You recognize the importance of investing in your organization’s future
✔ You see the value in being intentional with your marketing
✔ You want the expertise needed to ensure your video is executed properly
This book isn’t for you if:
X You have too many donors and don’t know what you’d do with another penny
X Growth is not a priority for you right now
X You’re looking for quick and easy results with little to no work
X You’re suspicious of change and aren’t willing to get out of your comfort zone.
X You don’t believe that the right video can make a difference to your bottom line
“This video moved donor after donor to an increased level of giving. Even after the campaign was over we kept spreading the video around and gifts kept coming. Over half a million dollars and we could not have gotten there without Serio Films.”
Alisha Abboudi — Director of Philanthropy, Politz
Some of the organizations I’ve worked with
